General Mills Initiative Helps Vanilla Farmers in Madagascar

General Mills Initiative Helps Vanilla Farmers in Madagascar 

“Contributing to the viability and sustainability of vanilla farming could have a significant impact on the lives of Malagasy growers, their communities, and the environment,” Steve Peterson, director of sourcing sustainability at General Mills, said.

Peterson added that vanilla “is the way of life for these people.” Through sharing their “supply chain expertise, while leveraging our financial resources,” General Mills can help create a higher-quality, more sustainable vanilla supply, while increasing the vanilla farmers’ living standards."

Read more here:

http://www.triplepundit.com/2013/02/general-mills-new-initiative-helps-vanilla-farmers-madagascar/

Madagascar Cyclones, WFP, Vanilla and Child Labour

 Madagascar Cyclones, WFP, Vanilla and Child Labour

Cyclone Preparations Threatened. All Africa News. 23 Nov 2012.  A $6.1 million funding shortfall is jeopardizing the World Food Programme's (WFP) practice of pre-positioning relief supplies in many areas vulnerable to cyclones. The practice results in quicker response times to Madagascar's clockwork-like natural disasters.

Vanilla to Taste Even Sweeter . All Africa News. 23 Nov 2012. Vanilla producers in Madagascar are taking steps to create a Fairtrade network on the island. Farmers from all ten Fairtrade organisations met for the second time setting out a concrete action plan.

 Full list of articles to read on Mada are here.